As old media models become obsolete, Enteraction is a brand new digital media business created to deliver compelling social media games, solutions and content for TV broadcasters. With their mission to make their company Europe's best social media gaming company, they recognised that they needed to bring a new dimension to the online and mobile social gaming world.
Enteraction wanted to launch a new social gaming platform, called GameShaper, as a framework for social gaming to allow their clients to launch their own games portfolio based on their individual media assets. With almost unknown potential in the users playing these games, across Facebook, other social networks and connected mobile devices, Enteraction needed to ensure GameShaper was both robust and scalable.
They approached Microsoft Gold Partner Dot Net Solutions who recommended the Windows Azure Platform to ensure flexibility and scalability. The Windows Azure Platform is a scalable application hosting platform delivered from Microsoft’s network of state-of-the-art data centres around the world.